Social Media Marketing That Sparks Authentic Connections
Social media is where your customers spend their time—your business should too.
As of October 2024, 5.22 billion people worldwide are active on social media, accounting for 67.5% of the global population. Over the past year, social media welcomed 256 million new users—an annual growth of 5.2%, or an impressive 8.1 new users per second.
With billions of active users, social media is the ultimate platform to connect, build brand awareness, and drive growth. But standing out takes more than just posting—it requires a thoughtful strategy and consistency.
Consistency is what keeps your brand top of mind. Regular, high-quality posts help you stay visible, meet audience expectations, and earn their trust. A well-planned content calendar ensures you never miss an opportunity to engage and grow your presence.
Strategies for Social Media Growth and Development
Understand Your Audience: Know where they spend time and what content they love.
Set Measurable Goals: Define clear objectives like boosting engagement or driving traffic.
Mix It Up: Use a mix of videos, infographics, stories, and posts to keep your feed fresh and engaging.
Learn and Evolve: Regularly analyze performance data to refine your strategy, optimize content, and achieve better results.
Leverage Trends and Timeliness: Stay updated on current events, trending topics, and platform-specific features to create timely, relevant content that resonates with your audience and boosts visibility.
Why Microvirality Works
Going viral might sound exciting, but for most businesses, it’s not sustainable. Social media is more than just posting; it's about building relationships, driving engagement, and creating moments that matter.
At Moxie Creative Solutions, we help businesses like yours master the art of microvirality—crafting content that drives authentic connections and consistent growth.
Unlike the fleeting nature of viral trends, microvirality focuses on sustainable, achievable success. By creating content that resonates with your target audience on a personal level, we help you build a loyal community, amplify your brand’s reach, and see real results over time.
What Social Media Platforms Do You Work Out Of?
Team Moxie specializes in maximizing the use of the main social media platforms that our clients use, such as Facebook, Instagram, Youtube, and LinkedIn
However, just because we can assist you on all these platforms doesn't mean you should be on all of them. We can help you determine the social media platforms that will best help you reach your target audience.
We get it—social media can be overwhelming. With constant algorithm changes and limited time, it’s hard to stay ahead. That’s where we step in. Moxie Creative Solutions takes the guesswork out of social media, helping your brand stand out in a crowded digital world.
According to HubSpot, Facebook, YouTube, and Instagram are the most popular social media platforms in 2024.
▶ 71% of U.S. adults use Facebook.
▶ 61% use YouTube.
▶ 42% use Instagram.
▶ 23% use Twitter/X.
▶ 14% use LinkedIn.
▶ 37% use TikTok.